I have started to follow the blog, Pro Blog Design, which has some great ideas for thinking about and improving your blog. The latest post, 6 Tips to Make A Great First Impression, offers some great ideas for your blog, and I think these tips can really help you think about how your shop looks. The first 3 tips can definitely be applied to a shop:
- Appearance. This is the cosmetic part of your blog. The biggest challenge is to make it attractive! The appearance of your blog includes your logo, the colors, the fonts, and many other elements. This is a part of your design that will require lots of time, but it’s worth the extra effort.
- Usability. The more usable your blog is, the better the browsing experience will be. A usable blog is user friendly. If your blog is well presented and well structured, they won’t have to search anything and you will win points!

- Clarity. Remember that a confused visitor won’t stay on your blog for a long period of time. Being clear is very important. Try to be explicit when you are presenting something on your blog. For example, insure that your section titles match with the content of those sections. This is something very basic, but so important!
At the bottom the author links to some other posts about first impressions. I think this one, What a First Impression Must Show, also offers some great ideas for thinking about how to improve your shop. This post looks at 2 important questions:
- What this blog is about.
- What this page is about.
I think you can also apply this to your shop - is it clear what your shop is about?
We have lots of tools and tips to help you improve your shop. You can check out the Shop Admin section of the Spreadshirt forums. You can also check out the category here on the blog for Setting Up Shop.
What do you think is the most important think to know about setting up your shop? What has worked for you? What didn’t work?
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