Interview with Jeremy from Amorphia Apparel

Tee Junction is the current site of the former Spreadshirt employee and author of this blog, Adam Fletcher. Besides loads of t-shirt deals, there´s some good industry talk on the site as well.

These days, a very nice interview with the man behind the Amorphia Apparel t-shirt shop (for his UK shop, go here), Jeremy Kalgreen, was published and some parts put a big smile on our face. This is one:

I love working with Spreadshirt. There is no way in hell I’d do it silkscreen if I had to do it over again. I want to do the fun part: designing shirts, building websites the creative stuff! I don’t want to have to deal with the boring stuff: billing, shipping, managing inventory and all that noise. But most importantly it leaves me with basically zero overhead and that zero overhead gives me absolute freedom to experiment.

I can make a new design and bring it to market and it doesn’t cost me a penny. If I was silkscreening I’d have to thrown money down up front to make the screens and to print my first batch. That means I’d have to be sure the design would sell, or else I risk losing my shirt. With Spreadshirt I’m free to just try things out, anything that pops into my head is fair game. The only rule is that it has to amuse me, if it does that then we are good to go. Even if it is a joke that only myself and probably two other people in the world might find funny then so be it, I’ll roll with it. If something doesn’t stick no worries. I guarantee you I wouldn’t be in this business today without that flexibility to experiment freely and find what really seems to work for me.

Thanks for the kind words, Jeremy!

For all the others: You can read the rest of the interview here.