Spreadshirt closes a €10 million investment

Just a quick update on some good news: I’m happy to announce we closed an investment of 10 Mio Euro, led by Kennet and Accel Partners. Find more background information on Janas CEO Blog, and we also do have more details in the official Press release.

This is a great chance for us, and of course some of you are asking: what do you spend it for?

We don’t have detailed information yet, but I can assure you that we will use it to develop our platform further and grow our international footprint. Here is a list of our priorities for 2009:

• Release features that give our Shop Partners opportunities for more “front doors” into their shops from across the Web.
• Inspire our direct customers who wear their Spreadshirts and la Fraise shirts “every time they are clean” with new ideas for favorite shirts and gifts.
• Enable top partners — like 2008 partners CNN, Nissan, Tchibo, and EA — to develop unique apparel offerings tailored to their audience.
• Continued development of our apparel selection to offer personalization for fashionable clothes including, and beyond, the tee.
• Ensure we deliver the above in a cost effective, responsible way taking into account the global economic environments and our core markets and businesses.

And just to begin with a rather small, but interesting and long requested feature by Premium Shoppartners: The feature that lets you create own categories and place different designs in different designer shops will be published soon. We’ll keep you up to date here and in the forum.